At Tower, we like to think our track record speaks for itself. Over 25 years, we’ve built a reputation for innovation and a knack for discovering unique market opportunities. We pride ourselves on being a home for the world’s best systematic traders and portfolio managers, supported by unwavering investment in our technology and our people.
As we’ve grown and evolved over the years, I’ve had countless conversations with my team on how we can continue exceeding our goals and chart an even more successful future. One thing we all agree on: we win on talent. Whether it’s finding entrepreneurial individuals with the drive to pursue innovative new strategies or bringing together world-class engineers capable of building the industry’s foremost trading infrastructure, Tower succeeds when we attract those who think bigger, move faster, and achieve more. That requires presenting ourselves in a way that’s as dynamic as the business we’ve built.
Therefore, today I am thrilled to unveil Tower’s new brand and website. Defined by bold colors, dynamic visuals, and a keen sense of self, our new public profile demonstrates why Tower is the ideal place for talent to reach its greatest potential. You can explore the new website here.
The text at the top of our new homepage sets the tone for our new brand: Many Teams, One Home. Tower is no monolith. While we each bring different abilities and experiences, we are united by a talent for problem-solving, a passion for technology, an appetite for collaboration, and a desire to innovate. We believe our public-facing presence now speaks to these qualities loud and clear.
Again, all of these attributes go back to who we are as people – the individuals behind our world-class technology platform and strategic vision. Scroll through our site and you’ll see numerous examples of how our employees share ideas, support one another, and work together toward common goals. You might even notice some familiar faces. We’re proud to globally operate workplaces where intelligent and motivated professionals can do their best work and help maintain their culture of excellence, while rewarding their efforts with unique experiences both inside and outside of the office.
This isn’t an earth-shattering change for us – our philosophy and business model have remained the same, and our updated logo will look familiar to those who knew us before. Yet it represents an important evolution in the story we’re telling and how we tell it. In the months and years to come, we look forward to sharing that story with as many world-class traders and engineers as possible. Today just happens to be day one. In the meantime, we invite you to explore our new website and stay connected with us as we continue to innovate and explore new market opportunities.
So, stay tuned for more. We’ll be in touch with updates on our latest ideas and initiatives. Until then, we’ll continue to pursue the same level of performance that got us here.